By David Berkowitz
The Non-Obvious Guide to AI Marketing offers hands-on guidance for marketing professionals eager to harness the transformative power of AI.
Moving beyond technical jargon, it focuses on actionable insights and practical strategies that enhance marketing efforts. This essential guide is packed with real-world examples and expert insights, ensuring readers can apply AI effectively in their marketing practices to maximize ROI and stay ahead in the digital marketplace.
In this book, you’ll learn how to implement AI to:
David Berkowitz is a recognized leader in digital marketing and AI innovation. He founded the AI Marketers Guild, a 2,500-member community dedicated to exploring and implementing AI in marketing. David has held leadership roles with Mediaocean, Storyhunter, Sysomos, Publicis, MRY, and 360i. He has written over 600 columns and spoken at 400+ global events. Based in New York City, David brings a wealth of experience and a unique perspective on AI's role in enhancing marketing strategies.
Every one of our guides uses visual layouts and an open highly readable style to ensure that the smart advice is also as easy to digest and use as possible. Here are a few sample spreads from the interior of the print version of this Guide.
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